Factors to Consider For Box Packaging and Design

by Mercert
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There is always the question of what packaging design box (know more) is best for my product? You are probably caught in the same web right now which is why you are reading this post. 

As you know, product packaging plays a huge role in how any product is being perceived. If you get it right, you will be creating a great first impression on your clients. 

Whether you are ordering packaging design online or making yours, choosing the right one can be a challenge. We understand this and we have put together a few guidelines to help you out in this post. 

Choosing your packaging boxes

For you to choose your packaging boxes, there are several factors to consider. To make the process easier on you, we have split the process into three different questions. By answering these questions, you will find it easy to choose your boxes.

Question 1 – What is the purpose of the box?

You are probably wondering why you need to pay attention to so many details since it is just packaging. To be honest, a perfect box does a lot more than just protect your product. Stated below are a few reasons why you need a packaging design box.

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Customer delivery

If you are going to be sending the products via courier, then you need to consider using a mailer box. These are among the best product packaging boxes for customer delivery, especially over long distances. 

Before you check out packaging design online for this purpose, you need to be sure of the sizes you need. There is a mailer box for just about any product. From belts to jewelry to wine bottles, and cosmetics. If your products are heavy, then you may want to consider shipping boxes. These boxes are studier in nature and can carry heavier weights.

Store display

Beyond just protecting your products, the box designs can attract potential customers. As a matter of fact, store owners consider box design when they arrange boxes on shelves. If you make use of quality packaging boxes, you are bound to attract more attention to your products on shelves.

In this case, you need boxes that are a bit sturdy in design. More than this, you need boxes that have very attractive designs. For certain products, you can leave some parts of the boxes transparent as a teaser for customers.

The idea behind this is attraction. Vision is a very important determinant of whether a person will buy a product or not. You can channel your packaging towards this if your products will be displayed in stores.

Storage

If the package boxes will be used continually to store the products, then sturdy is what you need. In this case, you need cardboard boxes, they seem to be the best solution. These boxes will keep the products away when you need to and protect them the whole time. They are perfect for stationery and office equipment.

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Question 2 – What product are you selling?

You cannot talk about packaging if you don’t consider your product in itself. When it comes to your product, there’s a lot to consider in packaging it.

Size 

What is the size of your product? If the box is too small, the product will not enter completely. If the box is too big, your product will be dancing about in transit. Either way, a badly fitted box puts your product at risk of getting damaged in transit.

With the size of the box comes how best to align the product in the box. Check the dimensions of your products and make your order based on this. In some cases, you may need a custom design for your boxes. This is where packaging design online helps.

Is the product fragile?

There are certain products that are very fragile and require special treatment during shipping. If you have such products, then you need to take a lot of care when it comes to product packaging. 

One of the best ways to protect fragile products is by using packaging fillers in your product packaging box. The idea behind using these fillers is to ensure that the product is kept intact all through the trip. They are usually rigid and thick in nature so protection is assured.

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Weight of the product

You cannot talk about shipping without mentioning the weight of the product. There are product boxes that are not strong enough to carry heavy products. You need to make your order based on the weight of your products.

What is the makeup of your product?

If the products are made from ceramics or glass, it means they are fragile. For this reason, you should consider using fillers. On the other hand, you will need other kinds of protection for perfume bottles or smartphones. 

Question 3 – What features do you need from your packaging?

Details are very important when it comes to deciding on product packaging. What do you want from your boxes? This will go a long way to determine the kind of boxes you’ll get.

Design

When it comes to design, there are a plethora of box designs to choose from. The available variety will depend on the company you are working with. There are unicolor eco mailer boxes that suffice for a minimalist packaging approach.

There are also colored boxes that can carry different types of designs. It all depends on what you want and your business objectives. 

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Product details

Do you want to present the customers with details about your product on the package? If yes, you can simply ask the printing company to add these. Else, you may want to choose a simple plain box and add the details in a leaflet inside.

Price

Costing is one of the most important aspects of packaging design online. How much are you willing to spend on the package boxes? We advise that before you make a huge order, you test the waters with a few boxes first.

Conclusion

In this post, we have shown you all you need to consider when choosing a product packaging box.  If you have any demand for custom packaging boxes, welcome to inquire us at Zigpac.

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